Hello you
Today's leaders are the face of a business and are expected to be visible, accessible and transparent.
How can this package help?
- It supports brand awareness - Raising the profile of c-level leaders can help to support wider brand awareness activities of a company.
- It can support your business goals - Are you positioning your business for investment or acquisition? Raising the credibility of the senior leadership team in turn builds the brand’s credibility and potential value.
- It can support all types of c-level leaders - Each c-level leader will have a different agenda as to why they would like to go down this route.
- Are you new to the life sciences sector and keen to make your mark?
- Are you a relatively young entrepreneur looking to build your credibility as a business leader?
- Are you a female in pharma leadership keen to share your story and inspire others?
- Have you had a long diverse career in pharma and are looking to explore non-executive director opportunities in the future?
Step 1 - It’s all about you!
Getting to know you
Following the workshop, you will receive:
- A personalised brand identity guide
- Thought leadership themes and topics
- A tactical profile-raising plan
Step 2 - Get social
Your LinkedIn profile
What you can expect from ramarketing:
- A refreshed LinkedIn profile
- A monthly content calendar
- A monthly LinkedIn analytics report and performance analysis
- Expert LinkedIn insights and advice
Step 3 - Read all about it
Media relations
This could be in the form of:
- Thought leadership articles
- Roundtables and commentaries
- News-jacking
- Q&A's
- CEO/Expert spotlights
What you can expect:
- One piece of content published in a business or trade publication per month
- Quarterly coverage reports
- Media opportunity management at trade shows
Step 4 - Sharing your views
Engaging content
What you can expect
- A personalised content plan
- A monthly blog for your website
- Lots of content that can be repurposed into different formats and fuel your LinkedIn feed!
- Quarterly analytics reports
Step 5 - Taking the mic
Podcasts
What you can expect:
- 1 podcast appearance per quarter
- Recommendations for event speaking opportunities
Step 6 - Smile, you’re on camera!
Videos
What you can expect:
- Targeted video content strategy
- 6 pieces of video content
Step 7 - You’ve got to be in it to win it
Awards
What you can expect:
- Recommendations of awards to enter
- 1 award entry drafted per quarter